by Robbie Kearns According to the Salesforce 7th Edition State of Marketing report, the global pandemic has caused 86% of marketing organisations in South Africa to adopt new work collaboration technology.
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by Chris Kelly - Marketing Dive The global social commerce industry is expected to grow three times as fast as traditional e-commerce, from $492 billion in 2021 to $1.2 trillion by 2025, a new Accenture report titled "Why Shopping's Set for a Social Revolution" revealed.
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by Michael Oelschig It is tough to look at the world and consider future trends without being exposed to some consequence of the pandemic. The world has transformed in so many ways over the last two years, and thankfully not all of it in a negative sense.
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by Bianca Gardella Businesses' interactions with their customers have changed dramatically over the last couple of years. And as a result of this shift, businesses have been forced to rethink their strategies, ensuring that their models are centred on truly understanding their customers and adding value.
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by Alex Wright Success in digital marketing varies based on industry and product, but the ultimate goal is to attract and retain customers in a high-touch, tech-empowered binary world.
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